The importance of choosing the right colour Colour is a personal and distinct sensation that can inspire us directly. Often, we associate each single colour with our experiences and the context that surrounds us every day.

The challenge of retail design Over the past few years, the retail sector has experienced a period of profound change and innovation, driven by the need to evolve and adapt to the new challenges of consumer behaviour in the digital age.

The use of colour in architecture generates psychological emotions that can also influence the physical well-being of those who use the buildings in question.

The world of architecture and contemporary design casually welcomes stylistic influences from past eras: mixing avant-garde solutions with retro elements creates fascinating contrasts and gives interiors a timeless, familiar atmosphere.

Never before has the environmental issue been so important, mainly because of the pollution caused by human beings, and its consequent impact on climate change.

The advent of digital innovation, also known as 'digital turn', has brought a profound change in the world of work: this is how smart working, remote working, coworking and temporary offices have come about.

Florim’s mission Made in Florim is a guarantee of safety, innovation and respect for the environment. Florim porcelain stoneware is produced in safe places and under ethically sustainable conditions. From best practices around reducing the use of paper in offices to the use of electric vehicles for the transport of materials, to more complex energy-saving strategies, Florim has made the correct management of environmental policies one of its main strategic goals.

New directions in interior design have confirmed that 2019 was the year all about sustainability, with a particular focus on production technologies with an eco-friendly approach.

Florim is a stoneware production company with more than 50 years’ experience that, through passion and skill, has managed to establish itself on the international market. Its products stand out for their quality, technological advancement and style, such that the production of simple cladding has become a thing of the past, and we now only speak of genuine design objects.