The Made in Florim guarantee

"For us, Made in Florim is passion, sustainability, and innovation." Claudio Lucchese – President of Florim Ceramiche

Passion for design

Guided by an innate passion for beauty and design, Florim creates products for any type of design requirement, ranging from outdoor architecture to interior decoration. All this is encapsulated in the Group's payoff: Design is our passion.

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Historically characterized as a functional product for floors and walls, ceramics are being increasingly used in decoration and furnishing. For Florim, giving form to "beauty" coincides with a meticulous process of research and the creation of products that are designed to make people feel good in their space.

Starting from this premise, the Group presents products that are always innovative and which surpass the sector's boundaries. The company has a very strong commitment to corporate sustainability, which is applied to its production processes.

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Innovation

In a continual challenge between creativity and technology, the classic 20x20 cm tile has today become a slab over 3 metres long. As needed, this piece can even become a door, a table or a kitchen counter top - in addition to its traditional floor or wall use.

This is how Florim sees the future: dominated by the creativity that uses the most advanced technologies to produce new beauty.

Made in Florim ceramic products are therefore the result of the most advanced production technologies combined with constant aesthetic research. The company has indeed accepted and overcome a great challenge: transforming porcelain stoneware from its use as a mere technical material into being a real design product.

To do this, Florim has invested in the production innovation and efficiency , building two 4.0 factories for producing and transforming large slabs.

Latest generation production processes have given rise to versatile products available in a wide range of aesthetics, formats and finishes. These are seen all over the world with the Floor Gres, Rex, Cerim, Casa dolce casa - Casamood, FLORIM stone, CEDIT - Ceramiche d'Italia brands.

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Sustainability

Made in Florim is a guarantee of safety, innovation and respect for the environment. Production of the material takes place in secured areas and in ethically sustainable conditions. The nature of Made in Florim porcelain stoneware guarantees the absence of pollutant emissions and the unalterability of the material that remains fire-proof and frost-proof.

The Florim product is made with carefully selected "ingredients" both in terms of quality and their sustainability. Natural raw materials are combined and transformed into a material which is in turn sustainable and attested by the various environmental product certifications. In fact, all raw production waste and process water is recycled at the Group's factories; great attention is paid to waste management and overall energy impact. Among the certifications obtained by the company is EC Marking, declaring product conformity to consumer safety standards. From a design point of view, Florim materials contribute to obtaining "LEED" points which allow monitoring of the degree of sustainability of buildings. The Group has also obtained the prestigious Greenguard and Greenguard Gold certifications, demonstrating that its products do not affect air quality.

Over the years Florim has distinguished itself through its numerous system and process certifications. Among the most important are the UNI EN ISO 14001, assigned by the TÜV body for environmental management, and the UNI EN ISO 50001, which certifies the energy management system; these qualify the Group as the first in the global ceramic sector to receive such recognition.

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Factory 4.0 - Fiorano Modenese
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